Shh it’s a secret

Max McFarlaneGeneral, SEO, Visual Branding

local-seo-edinburgh-wordpress

Thinking about redesigning your website? Looking into CMS? Do you want to know a secret? #Google ❤ #WordPress If you are looking for an easy-to-customised website with easy-to-grow functionality on an easy-to-use platform, WordPress should be your choice. Because it’s worldwide used, it has a nearly-perfect SEO platform built in. Its popularity makes it a great choice for any business. … Read More

Max McFarlaneSEO, Social Media Marketing, Visual Branding

local-seo-edinburgh-online-marketing

Since we started our journey through social media marketing, we have noticed how quick clients learn bad habits. It’s something we all do; it’s like when you learn a foreign language, what are the first words you pick on? Yep, the bad ones, and the whole alcohol related ones, right?! Well, the same goes for/on social media. That’s why we … Read More

Google It

Max McFarlaneGoogle, SEO

google-search-local-seo-edinburgh

Your very first step when developing an online visibility and also improving your local SEO is to create a Google business page. It makes sense, right? You are trying to be ‘searchable’ by potential clients looking for your services, so you need to ‘notify’ Google you are open for business. Google+ Local A Google+ local page is a directory site … Read More

Google My Business

Max McFarlaneGoogle

Registering and verifying your business on Google My Business can be overwhelming for some…or anyone. You have 3 ways of getting the grey badge for a verified business on Google MB. Post Phone Webmaster tools By post Sign in Google My Business with your Gmail or Google Drive. Search for your business using its name and address. The screen for verification options will automatically appear … Read More

Setting Up Special Hours in 5 Steps

Max McFarlaneGoogle

search-engine-local-seo-edinburgh

Is your business on Google My Business?…Does your business have some special hours you would like to let your clients know about? How to set special hours for Google My Business page Log into your Google My Business account   2. On the  Dashboard, click on  Edit business details 3. Scroll down to special hours section (just below regular hours), click … Read More

Hotels And Google

Max McFarlaneGoogle

hotel-marketing-local-seo-edinburgh

Do you remember back in the days when Google rolled out “Tags” to permit paid improvement of your local listing?… Well,  Google has been busy and rethought its strategy adding these paid attachments into the cost-free Google Local. The Local Section has been the last of “totally free” placement, and moving with the times, it won’t be free anymore! Monetizing … Read More